Programmatic creative management platform Bonzai has announced a new partnership with Adobe Advertising Cloud. Indeed, around 200 sites are already using the integrated solution across Australia, New Zealand, and South-East Asia.
The deal will enable marketers and advertisers who use Adobe Advertising Cloud to access Bonzai’s creative formats for their in-house campaigns, ensuring high- impact for brands across channels and devices, the companies say. The partnership will see Bonzai integrated into Adobe’s DSP, and follows the platform’s other integrations with Apple, Google, and Mopub.